Boost Your Weekday Bookings with the Heptagram Strategy

Are you struggling to get bookings on weekdays? This strategy was created to help hosts understand how each day of the week connects to the next. Most people fill their weekends but watch their weekdays stay empty.

The Heptagram Strategy is a unique way to visualize the seven days of the week as a connected cycle. Each point on the heptagram represents a day. The strongest days are usually Friday and Saturday, while the weakest often fall on Tuesday and Wednesday.

The circle around the heptagram shows how bookings flow from one week to the next. A guest can check in on Friday and check out on Monday. This fluid structure makes it easier to plan your pricing with intention.

Airbnb gives you a base rate and lets you raise prices only on weekends. It ignores the unique value of each weekday. Vrbo gives you the ability to set different prices for each day of the week. You can have a Monday price, a Tuesday price, and so on. This makes your pricing far more accurate and strategic.

Pricing Strategy Step by Step

  1. Identify your strongest days, usually Friday and Saturday.

  2. Set higher prices for those days.

  3. Adjust adjacent days like Thursday and Sunday with medium prices.

  4. Lower prices on slower days like Tuesday and Wednesday to encourage longer stays.

  5. Use a two-night minimum to appear in weekend searches and increase visibility.

A two-night minimum stay allows your listing to appear in the most common Airbnb weekend searches. If you set a three-night minimum, your property won’t even show up in those results. More visibility brings more clicks and more bookings. Airbnb rewards listings that match guest search behavior.

For seven years, Sean Rakidzich has been a pioneer in the short term rental industry. He currently holds 155 properties in his Airbnb portfolio spread over 8 cities. What is more impressive is in 2021 he completely automated his company and took a year off while his company grew in door count in his absence. Sean is the best in this business. He sees the industry for more than just an opportunity to cash flow on real estate; he sees the many opportunities to build a value driven organization that stands out and outlasts the competition.

  • “We have had great success with redoing our listings and photos to try to convey a story about our listing and the experience it delivers, instead of Real Estate photos selling an accommodation. Working more on Email Campaigns, Social Media Marketing, SEO, and working on Text messaging campaigns for last minute booking deals."

    Robert Neundorf

  • “I have taken other gurus courses before Sean’s and I have to say his is the only advice that works in different markets and conditions. If you want a winning business model and coaching to keep you accountable and attain goals Sean is who you want to learn from. I am now over 12 properties and easily getting 20k + a month"

    Andrew Alanis

  • “I built this business from the ground up during and immediately after Covid. Sean is the reason why I was able to find success on Airbnb quickly and avoid brutal mistakes up front. Very grateful to have met Sean"

    Mike Stone

  • “Since starting Sean's community, I have grown my business from 1 home to 9 properties and am netting $100k/year so far. This has been such a blessing for me. I am having great success this next year in 2023 all places are booked already through at least January. I have also been able to generate monthly repeat visitors & referrals by having great cleaners who leave my properties in excellence."

    Amy McIntyre