Superhost Course: How I Keep Superhost on 100+ Properties (And How You Can Too)

I hold Superhost on over 100 properties right now. Not 5 years ago. Right now. And I named my entire coaching program after it: Cracking Superhost. That is how much this badge matters to my business.

This superhost course guide will show you what the badge requires, why it is worth more than most hosts think, what my course teaches to get you there, and how I keep it across 100+ listings in many cities without doing it all myself. I will also show you the real numbers so you can decide if a superhost course is worth your time and money.

What Is Airbnb Superhost?

Superhost is a badge Airbnb gives to hosts who meet 4 goals over a rolling 365 day window. Airbnb checks your numbers every quarter. If you hit all 4, you get the badge. If you miss even 1, you lose it until the next review.

The badge shows up on your listing, your profile, and in search results. Guests see it and know you are a proven host. It is the closest thing Airbnb has to a trust stamp.

I have held Superhost since my second year of hosting in 2016 and I have kept it every quarter since then across a growing number of listings. Today I hold it on over 100 listings. The systems I built to do that are the core of all that I teach.

The 4 Rules You Must Hit

The rating is the hardest one to control. The other 3 are systems problems: do not cancel, reply fast, and get enough bookings. The rating depends on every part of the guest stay working together. That is where the course comes in.

Why Superhost Is Worth More Than You Think

Most people think Superhost is just a pretty badge, but it is really a money machine. Here is what the data shows:

• 20 to 30 percent more bookings. Guests filter for Superhosts when they search. If you do not have the badge, you do not show up in those filtered results. That is 20 to 30 percent of would-be guests you never even see.
• 10 to 20 percent higher nightly rates. Guests pay more for a host they trust. The badge gives them that faith before they read a single review. I charge more on all my Superhost listings and they still book.
• Up to 60 percent more total revenue. When you combine more bookings with higher rates, the total lift can reach 60 percent on the same property.
• Search ranking boost. Airbnb pushes Superhosts higher in search results. More eyes on your listing means more bookings. It is a cycle that feeds itself.
• Landlord trust. If you do rental arbitrage like I do, landlords are more likely to let you rent their place for short stays when you can show them a Superhost badge. It is proof that you run a clean, well managed setup.

Losing Superhost on even 1 property costs real money. That is why I built systems to protect it across all 100+ of mine.

The Dollar Math on a Single Property

Let me show you what Superhost is worth in real dollars on one listing. Say you have a 1 bedroom apartment in a mid-size city. Without Superhost, you book 20 nights per month at $150 per night. That is $3,000 per month in gross revenue.

Now add Superhost. The 10 to 20 percent rate premium means you can charge $165 to $180 per night. Let us use $165 to be safe. The 20 to 30 percent booking boost means you book 24 to 26 nights instead of 20. At 25 nights and $165 per night, that is $4,125 per month. That is $1,125 more per month from the same property. Over 12 months that is $13,500 in extra revenue.

Now multiply that across 5 units. That is $67,500 per year you leave on the table without Superhost. At 10 units, $135,000. These are not made up numbers. These are what happens when you stack a rate boost on top of a booking lift on top of a search ranking lift. Each one feeds the next.

And the reverse is just as real. Lose Superhost on one listing and your bookings drop, your rate has to come down, and your search position falls. I have seen it happen to students who let their cleaning slip or who took on too many units too fast without systems. The fix is always the same: go back to the systems, tighten them up, and earn the badge back next quarter.

Why You Need a Superhost Course (Not Just a Checklist)

You can look up the 4 Superhost rules in 5 minutes because that part is totally free. The hard part is not knowing the rules. The hard part is building the systems that keep all 4 numbers safe across every listing, every season, and every tough guest.

Here is what a checklist cannot teach you:

• How to set up auto-send messages so your response rate never drops below 90 percent, even when you are asleep.
• How to price your listing so you get enough stays to hit the 10 trip minimum, even in a slow market.
• How to train cleaners so your turnover quality stays high across 5, 10, or 50 listings.
• How to handle a bad guest who hints at a 1 star review.
• How to design a room that looks so good in photos that guests arrive with high hopes already met.
• How to pick the right market so the demand is there in the first place.

Each of these is a skill. Each skill takes time to learn by trial and error. I spent 11 years and earned over 1,000 one star reviews learning them the hard way. The course gives you those same systems on day one so you skip the costly mistakes I already made for you.

What the Course Teaches

Cracking Superhost has 100+ video lessons across 15+ sections plus 6 years of live coaching call records from 2020 to 2026. Here is what it covers in order:

1. How to pick a market. You learn to read the numbers for any city: nightly rates, fill rates, demand, and rival count. A bad market makes Superhost 10 times harder because empty nights mean you do not hit the stay count.
2. How to set up a property. Budget, furniture picks, staging for photos, and the 6 factors I use to pick every item: price, looks, cleanability, durability, ease of swapping, and how well it works for guests.
3. How to build a listing that ranks. Title, photos, description, amenity tags, and the ranking factors Airbnb uses to decide who shows up first. RE:Algorithm goes deep on this.
4. How to set prices. Base rate, min rate, gap night rules, event pricing, and how to use PriceLabs so you never leave money on the table or sit empty when you need stays.
5. How to handle money. Entity setup, tax write offs, bookkeeping, and the finance systems that keep your business clean. Coach Patrick Scaturro covers all of this.
6. How to care for guests. Message templates for every stage of the stay. How to handle tough guests. How to turn a bad experience into a good review. Coach Jess Casanova leads this part.
7. How to scale. Going from 1 listing to 5, from 5 to 20, from 20 to 100. Team building, co-host training, channel management across Airbnb, VRBO, and Booking.com. This is where the coaching archives are gold because you hear real students solve real problems on live calls.

The 7 Coaches

I do not teach alone. Each coach is an expert in one area. You work with the coach whose skill fits your current problem.

Most courses give you 1 teacher who tries to cover everything. When you need design help here, you talk to a designer. When you need tax help, you talk to a CPA. When you need pricing help, you talk to a pricing expert. That is 7 sharp minds working on your business instead of just 1.

How I Keep Superhost on 100+ Properties

Keeping Superhost on 1 property is easy enough because you are hands on and you catch every problem and reply to every message in minutes. Keeping it on 100+ listings is a whole new problem that needs real systems. Here is how I solve it.

Response Rate: Auto-Send Everything

I use Hospitable to auto-send notes at every stage of the stay: booking, pre-check-in, check-in day, mid-stay, checkout, and review ask. Each message has the right info at the right time. My response rate has not dropped below 95 percent in over 3 years because the tool handles it before I wake up.

For urgent messages, I set a rule: if a guest sends a check-in day message and my team does not reply within 10 minutes, the system auto-sends them my direct phone number. That one rule has saved my response rate on dozens of tricky check-ins.

Cancel Rate: Never Cancel

My cancel rate is under 0.5 percent across all listings. The rule is simple: never cancel a booking unless there is a real safety issue. If a pipe bursts or a tree falls, that is a real reason. If you just do not feel like hosting, that is not. I use a channel manager to sync my calendar across all platforms so double bookings never happen. Double bookings are the number 1 cause of forced cancels for hosts who list on more than one platform.

Stay Count: Price for Volume in Slow Months

The 10 trip minimum is easy in peak season. It gets hard in the slow months. I use PriceLabs to drop my min rate during off-peak weeks so I still get bookings. An empty night at $80 is better than an empty night at $0 when you need stays to keep the badge. Target Price teaches exactly how to set this number.

Rating: Build Systems That Prevent Bad Reviews

This is the biggest one and it is what the entire course is built around. You do not chase good reviews. You build a guest stay so tight that bad reviews become rare. The next 2 sections cover the 2 systems that matter most: guest care and cleaning.

The Guest Experience That Drives 5 Star Reviews

The guest stay starts before check-in and ends after checkout. Every touch point matters. Here is the message flow I use on all 100+ listings:

1. Booking message. Sent right after they book. Thanks them and sets the tone. Includes a link to the house manual.
2. Pre-check-in message. Sent 2 days before arrival. Step by step check-in guide with photos. Parking info. WiFi password. Local food tip from me.
3. Check-in day message. Sent morning of arrival. Confirms the place is ready. Reminds them of check-in time and how to get in.
4. Mid-stay check. Sent on day 2 of any stay longer than 3 nights. Asks if all is good. This catches problems before they turn into bad reviews.
5. Checkout message. Sent morning of departure. Thanks them for staying. Gives checkout steps.
6. Review message. Sent after checkout. Not a generic ask. A personal note that ties back to the local food tip from the pre-check-in message.

All 6 messages auto-send through Hospitable. I wrote the scripts once and they run on every listing. The course gives you these exact scripts so you do not have to write them from scratch.

The Cleaning System Behind the Rating

Your cleaners protect your rating more than anything else you do. A bad clean becomes a 3 star review, a 3 star review drops your average, and and a low average kills your Superhost badge at the next quarterly check.

Here is my system:

• Turno connects to the calendar. When a guest checks out, Turno sends the cleaner an alert. If they decline, a backup gets the job. No phone calls or texts needed because the whole process runs on its own.
• Photo proof after every clean. The cleaner uploads photos of every room. I check them from my phone. If something is wrong, I call before the next guest shows up.
• Two cleaners per property. Always. If your only cleaner gets sick on a busy Saturday, you are stuck. I keep 2 vetted cleaners for every listing.
• A written list for every clean. Same steps every time. Sheets, towels, bathroom, kitchen, coffee station, floors, trash, locks, lights. Nothing is left to memory.

I picked up an older building in Fort Worth years ago where the tubs had years of wear. We scrubbed them as clean as we could, but they had a dark color that looked dirty in photos. Guests asked for refunds on a perfectly clean tub. We had to get them resurfaced. Now I check every tub, tile, and grout line before I sign a lease. If it looks dirty when it is clean, I skip that unit or get the owner to fix it first. This one lesson saved me thousands in refunds and kept my rating safe on future units.

How Pricing Protects Your Superhost Status

Pricing and Superhost are linked in 2 ways most people miss:

First: pricing controls your stay count. If you price too high in a slow market, you do not get enough bookings to hit the 10 trip minimum. I have seen hosts lose Superhost not from bad reviews but because they priced too high and sat empty during the slow months. PriceLabs solves this by adjusting your rate every day based on demand.

Second: pricing sets what guests expect. A guest who pays $300 per night wants a $300 stay. If your place is a $150 stay, that guest leaves a 3 star review. If you price right, the guests who book are the guests whose hopes you can meet. Wrong pricing brings the wrong guests. Wrong guests leave bad reviews. Bad reviews kill Superhost.

I teach pricing in 2 courses. Target Price ($410) covers base rate and min rate setup. Pricing Masterclass ($525) covers gap night pricing, event pricing, and rival tracking. I use both of these systems on my own 100+ listings every week.

Student Results

These are real numbers from real students in the Cracking Superhost program:

• $1.4 billion in total results across 5,000+ students in 76 countries.
• $50,000 or more average first year earnings for students who complete the program.
• One student hit $13,000 in a single month within 6 months of starting.
• One student reached 94 percent occupancy in their first quarter using the pricing systems.
• One student saved $18,000 in taxes in year one using Coach Patrick's entity and write off setup.
• One student saw a 40 percent boost in bookings after fixing their listing with the RE:Algorithm system.

These numbers come from the full coaching program with live calls and 1 on 1 coach access. The single courses give you the skills and know-how, while the full coaching program gives you the direct support to apply it all the right way.

What Your First 90 Days Look Like

Here is what the first 3 months look like for students who follow the system from day one.

Days 1 to 30: Build. You pick your market with BIG DATA. You set up your listing with RE:Algorithm. You connect PriceLabs for pricing, Hospitable for messages, and Turno for cleaning. You find and vet 2 cleaners. You write your message templates. By the end of month 1, your listing is live, your tools are running, and your first guests are booking. Most students get their first 3 to 5 reviews in this window.

Days 31 to 60: Tune. Your first reviews come in. You read each one and look for patterns. If 2 guests say the check-in was confusing, you fix the check-in guide. If 1 guest says the mattress was too soft, you check the mattress. This is the month where you find the small problems before they become big ones. You also start using PriceLabs data to see which nights book fast and which sit empty. Adjust your min rate based on what the first month taught you.

Days 61 to 90: Grow. By now you should have 8 to 12 reviews. If your rating is 4.8 or above, you are on track for Superhost at the next quarterly check. If it is below 4.8, go back to the reviews and find the pattern. The fix is almost always one of 3 things: cleaning, check-in, or wrong expectations set by the listing photos. Fix the weak link, and the score climbs. This is also the month where you decide if you want a second property. The systems you built for property 1 are the same ones you use for property 2. Nothing changes except the address.

Students in the full Cracking Superhost program get live coaching calls during these 90 days. You can bring your real guest problems, your real reviews, and your real pricing questions to the call and get answers from the coach who knows that area best. That live support is the biggest gap between taking a course alone and doing it with coaching.

How This Compares to 10XBNB

10XBNB is the most promoted course in this space. Here is the side by side:

The gap is clear when you see the numbers: more coaches, more listings, more students, more lessons, lower entry cost, and a safety net if things do not work. At $7,000 to $30,000 with no refund, 10XBNB asks you to bet it all on 1 teacher. My model lets you start at $180 and grow your spend as you see results.

Course Options and Pricing

You do not need to start with the full program. Most people follow this path:

All single courses have a 30 day money back promise. Cracking Superhost uses Succeed Now Pay Later: half now, half after you hit your goal.

If you are brand new, start with BIG DATA ($180). Pick your market and then move to RE:Algorithm ($600) to build a listing that ranks. Add Target Price ($410) once you have your first bookings. Each course builds on the one before it.

If you already have listings and want the full system with live coaching and all 7 coaches, apply for Cracking Superhost.

How to Start This Week

By the end of week 1 you have the 3 biggest Superhost systems in place: pricing, messaging, and cleaning. From there, every guest you host is building toward that first Superhost badge.

Weeks 2 to 4: First Guests and First Reviews

Your first guest is the most important one. Not because their review matters more, but because it sets the tone for your whole setup. All that you built in week 1 gets tested with a real person in the property.

Before your first guest checks in, do a walk through yourself. Sleep in the bed. Use the coffee station. Take a shower. Check the WiFi speed. Open every drawer and cabinet. You will find at least 2 things that need fixing. I still do this on every new unit I set up. On the 13 units I just built in Philly, I found missing light bulbs in 3 units, a sticky lock on 1, and a bad water pressure line in another. All fixed before the first guest showed up.

After your first checkout, read the review the same day. If they gave you 5 stars, great. Note what they liked and make sure your system keeps delivering that. If they gave you 4 stars, find out why. The review usually tells you. If it says "great place but check-in was confusing," that is your fix for guest 2. One 4 star review is fine. Two in a row on the same issue means your system has a hole.

By the end of month 1, aim for 3 to 5 completed stays with a 4.8 or higher average. If you hit that, you are on pace for Superhost. If you are below it, the course gives you the exact tools to diagnose the problem and fix it before it costs you the badge.

Common Questions About Superhost Courses